Consumers prefer purchasing two-wheelers with a top speed of 80 kmph. As per the survey, most of the consumers are willing to pay an additional 10%-20%, if additional safety features and an increment in Top speed are provided.
The ownership model is on the rise in the current scenario however, in the coming decade, due to the rising population and fast-paced technology evolution, this habit will change and consumers will prefer the subscription and rental model over the ownership model.
What does the consumer want in electric two wheelers space?
- >50% are prepared to purchase a car online, but 80% won’t buy without physical experience.
- No. 1 pain point is price transparency. 74% want haggle-free shipping.
- No.2 pain point is the complexity of sales process: 71% think that it is too complex.
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